CyberArk: Zero Trust Approach to Identity Security

Cyberark: [00:00:00] Once upon a time, you knew exactly who needed access to what. But as companies race to transform digitally, they're raising a cloud of complexity behind them. More identities, more devices, more applications. More locations, but the bigger problem is this new digital landscape is becoming an amusement park for attackers, where any identity can become a privileged identity and open the door to your most valuable assets unless you take a new approach. Traditional network defenses are no longer enough. From now on, you have to assume your perimeter has already been breached. That's we're having an identity security strategy become so important by taking a zero trust approach. You can grant the least amount of privilege necessary, giving access the second it's needed and taking it away the second it's not using A.I.. You can continuously evaluate contextual and behavioral signals to make sure your workforce partners and customers are who they say they are. As long as your users keep doing what they're supposed to be doing, they're able to access their applications and systems without pausing to re authenticate. Every privileged activity is monitored and audited. So you have complete visibility and the instant any identity, whether human or machine, behave suspiciously. The threat is gone. With no way forward, it can do no harm. No matter the identity, entry point or location, you have peace of mind knowing your assets are safe. Meanwhile, your users have instant access to everything they need. Uncompromising security without compromising productivity. That's the promise of identity security.