Why AI Trust and Security are Crucial for SMBs in Today’s Customer Experience

Why AI Trust and Security are Crucial for SMBs in Today’s Customer Experience

As small and medium-sized businesses (SMBs) strive to integrate AI into their customer experience (CX) strategies, they face the challenge of competing with larger enterprises while retaining their existing customer base.

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As small and medium-sized businesses (SMBs) strive to integrate AI into their customer experience (CX) strategies, they face the challenge of competing with larger enterprises while retaining their existing customer base. Fortunately,forward-thinking vendors are embedding AI into their solutions, empowering SMBs to achieve more with fewer resources. However, the incorporation of AI into CX initiatives necessitates careful consideration of data privacy and security.

Join us for this insightful webinar featuring experts from IDC and Zendesk, who will delve into these critical issues and provide actionable strategies.

Our Expert Panel:

  • Nazli Camlibel

    Nazli Camlibel

    Senior Product Marketing Manager, Zendesk
  • Katie Evans

    Katie Evans

    Senior Research Director, Worldwide Small and Medium Business Research, IDC
  • Anne Taylor

    Anne Taylor

    Anne Taylor, Director of Content Strategy, CIO Marketing Services